Traditional Books Light the Kindle Fire

Traditionally published books sell Kindles and Nooks.

Does that seem crazy obvious to you?  Maybe–but think about what it means.  People buy e-readers  to read, at least initially, bestsellers like The Hunger Games Trilogy, Game of Thrones, The Girl With The Dragon Tattoo.  It’s the big and the beloved books that drive e-reader sales.   Books that have been acquired, edited, designed, published and promoted by traditional houses.

Think about that the next time you see an ad for an e-reader–I do.

Much as I support self-publishing in some cases, I must ask:  how many people, do you think, [Read more…]